Free Directory Listings

It’s here! We have a list of 98+ websites in Canada that offer free business listings. Studies show that consumers rely on Internet search to research many of their purchases and find new companies.

Free directory listings are a cost effective way to raise the level of awareness for your business and create in-bound links to your website, helping with your site’s search engine rankings. Contact us if you would like to receive the information and pricing.  Local, provincial and national lists are available. We are offering the list and the option to submit all the listings on your behalf.

For more information, visit our products page.

May 23rd, 2009

New Survey Reveals Canadian Moms’ Media Habits

Vancouver, BC/Toronto, ON (May 6, 2009) - With moms controlling 85 percent of household spending and more companies focusing their marketing efforts on gaining the attention and loyalty of this powerful consumer market, limelitePR, Canada’s first PR firm wholly focused on connecting companies with moms, has conducted a nationwide survey in conjunction with Toronto-based urbanmoms.ca to investigate Canadian moms’ media habits. Results reveal that moms trust and refer to websites and TV for current and relevant information, are most interested in local stories and receive more information digitally than by traditional mediums such as magazines and newspapers. Read more.

May 12th, 2009

Mom to Mom Mothers Day Greeting

This Mothers Day we decided to do something a little different. We know that Moms like a good laugh and thought these insightful cards from Speckles & Weeds would make an appropriate Mother’s Day greeting. Only a Mom could create these cards. We hope you enjoy it. Feel free to share with the Moms in your life!

Mother's Day Video

Video link: Click image above



May 7th, 2009

Viral Mothers Day Video

MomsRising creating a microsite and customizable video to send friends a Mothers Day video.With days to go, the microsite was well planned in terms of it’s release date and the video itself is hilarious. Obviously Moms where involved in the making of the video and it’s message.

The site was created to raise awareness for Moms Rising and the customizable video is a perfect viral marketing tactic to leverage Mothers Day as means to market their organization. “Moms Rising is working to bring together millions of people who share a common concern about the need to build a more family-friendly America”. Click here to view the site and video. want to learn more about viral marketing? Read Glow Marketing’s article on Viral Marketing in the MOMpreneur Magazine.

Moms Rising


May 6th, 2009

Entrepreneurial Contests

Wee Welcome Parentprenuer Contest

power-fist-family1

Parentpreneurs this contest is for you! Add your company logo or product shot and a short description about your business for your chance to win over $20,000 in advertising and promotions with Wee Welcome and more!

Starts April 29th, 2009, ends May 31st, 2009

More contests to come!

April 29th, 2009

The land of “good enough”

big_redHave you ever noticed that when money is tighter we find ourselves making different choices and throwing our brand preferences out the window? During a recent grocery trip I noticed a new brand on the shelf called “Big Red”. It wasn’t the most expensive brand, nor was it the cheapest. The packaging was appealing, it looked like a quality product and I found myself saying “good enough!”. I had heard about this theory from Seth Godin, marketing guru, and I am a firm believer that sometimes good enough, is well, good enough. (more…)

Add comment April 16th, 2009

Why big brands love Mommy bloggers

76701-mommycastIn Ad Week’s article it is clear that big brands recognize the power of Mom bloggers and include blogger outreach in their marketing plans. Whether you are a multi-national or small start-up, Mom Blog outreach can be an affordable part of your marketing strategy. To find out if blogger outreach is right for your company, contact Glow Marketing.

Read the Ad Week article here.

Add comment March 30th, 2009

What’s in a name?

picture-2Recently my natropath recommended I use this homeopathic medicine called “oscillococcinum”. Luckily I knew what she was referring to because I’ve seen it at the store many times. When I asked my husband to pick it up for me I had to say “You know, the one with the long O name and yellow stripes…”. If you are in the process of developing a name for your company or product, please read this! There is a lot to think about when choosing a name for your company or product. (more…)

Add comment March 23rd, 2009

Logo design on the cheap

Let’s face it, custom logos can be expensive. I know, because I have been involved in numerous branding projects and logos can be extremely challenging, hence the big price tag. Having worked with Calgary and Vancouver graphic designers, I can safely say that most small start-up businesses would be shocked to know what a great logo costs. Freelance designers are a great option and will charge less, however you are working with one person vs. a team of people that can come at the project from different points of view. This is fine if their style is what you are looking for and sets the stage for an ongoing relationship with someone that you can trust and knows your brand. (more…)

Add comment March 23rd, 2009

Effectively marketing your franchise

The Mompreneur Magazine By Sharole Lawrence, Glow Marketing

Attracting customers is a little easier when owning a franchise as a business thanks to marketing materials and brand awareness that head office often has already established. This competitive advantage also saves owners time and money on marketing, but it doesn’t mean that marketing ends with head office initiatives. The wise franchisee will go beyond head office marketing materials and campaigns to expand their local customer base and increase their chances of success. Read the full article published in the March/April issue of The MOMpreneur Magazine

(more…)

Add comment March 17th, 2009

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