Sharole Lawrence of Glow Marketing is this months featured Mom entrepreneur on urbanmoms.ca. Could you be next?
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Add comment March 10th, 2009
Read more on the latest developments in the Canadian marketing to Moms media landscape.
1 comment March 7th, 2009
Courtesy of Jeanette Miller, Limelite PR
I started twittering just before Christmas 08 and quickly became a twitter-evangelist. Within 24 hours of creating a profile, I was “followed” by two Mom PR experts (based in the USA), made direct contact with a woman who runs a number of mom blog networks and within 48 hours I connected with two new (prospective) clients. It became quite apparent that twitter is the place to be to engage with peers, clients and like-industry influencers and monitor the competition.
1 comment March 5th, 2009
Call me crazy but I think coupon sites are going to be HOT this year. Where have you been all my life Motherhoodofadeal.com? Post your sales now!
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March 4th, 2009
A little encouragement for those of out there wondering - is this worth it? Read this awesome interview by Etsy with Seth Godin, marketing genius.
Add comment February 26th, 2009
Do you have a unique and new green product you want to promote on the Celebrity Baby Blog? Read on…
Add comment February 11th, 2009
Special events may just be your ticket to cost-effective marketing.
Add comment February 9th, 2009
Etsy is an online community that helps artists promote and sell their handmade goods. The site is an excellent opportunity for smaller start-ups with the gift of craftiness. (more…)
Add comment January 21st, 2009
I was just mentioning to my business coach at Deliberate Wellness that Debbie Travis is one of my business idols. So I am giddy as a school girl to have my article “6 Steps to Build Your Brand” on the latest Mompreneur cover she graces. Read the full article here or download the whole magazine. Brace yourself, it’s a long one so you may want to pick up the magazine at your local Chapters/Indigo and curl up with a nice hot drink. It’s a tough job, but someone has to do it. Who said good branding is easy?
2 comments January 8th, 2009
The number one question I receive is “how much should I spend on marketing?”. I’m sorry to break it to you but there is no magic formula or clear consensus out there. The good news is, we can use a range to properly plan the right level of marketing that is required in order to meet or exceed your goals and adjust it throughout the year based on the response levels. (more…)
Add comment January 2nd, 2009
