Project Description

Labtician Ophthalmics  and Labtician Thea engaged Glow Marketing to create a comprehensive Digital Marketing Strategy that included:

  • Qualitative and quantitative stakeholder research
  • Persona development
  • Customer journey mapping
  • E-mail marketing and lead generation strategy
  • Website audit and strategy
  • SEO audit and strategy
  • Social media strategy
  • Digital media plan
  • Content strategy
  • Measurement planning

The client team was extremely happy with the plan and insights and is excited to implement the various recommendations with some assistance from Glow Marketing.

Project Details

Client: Labtician

Services: Media Planning & Buying, Online Marketing, Social Media, Strategy